ampm is all about satisfying people’s food and drink cravings with their Too Much Good Stuff™ offerings.

TV

They launched a frozen coffee line using their spokesperson, Toomgis. He’s a snack giant. Yes, you read that correctly. This is a launch spot I wrote called “Blind Taste Test.”

Then ampm put out a new line of hot dogs. In this spot that I wrote, Toomgis opens up Hot Dog Hotline to field all of the customers’ questions about the new line of dogs.

Radio

Here are a couple of radios spots that I wrote promoting different products: the Double Stuff Crust Pepperoni Pizza and Dodger Dogs.

Instagram Stories

To trigger people's snack cravings, we created a “Snack Roulette” Instagram Story. It starts with a poll asking if fans want a sweet or salty snack. And then after they choose, we used press and hold technology so fans could find the perfect snack for them.

Noticing better engagement with Instagram Stories, we went back to the well. This time we "gamified" Stories while still pushing people toward their snack cravings. Below is a game we called “Snack Tower,” which is basically Jenga with Kit-Kats.

Social Posts

More Too Much Good Stuff™ on social.