ACD / Copywriter

Pete Returns!

Taco Bell messed up again. They were releasing a new product — a breakfast taco — that they should’ve already had on their menu. To deliver this message, we turned to Pete again for his honesty.

 

To announce the new Breakfast Taco, Pete rants that Taco Bell should’ve already had this item on it’s menu. Taco Bell, breakfast taco, it was sitting there the whole time! Here’s one of our TV spots.